How a home appliance company used Horizon to validate the most effective marketing campaign for their kitchen appliance flagship
Horizon validated the most effective marketing campaign for the home appliance company's kitchen appliance flagship by identifying the best consumer segments and refining brand messaging, driving significant engagement and conversions.
In this case study, you will learn:
How a home appliance company used Horizon to validate the most effective marketing campaign for their kitchen appliance flagship
Why they chose to use Horizon to identify the optimal marketing campaign
What the test setup looked like to gather the insights they required to identify brand messaging and the best marketing
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Leading companies and brands already rely on Horizon to use consumer actions to predict the market success of their product decisions
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