Free Webinar: Hansgrohe's Case Study on Revealing Consumers' True Purchase Intent for New Products

Together with Rachel Leow, Innovation Lead at Hansgrohe, Horizon Founder & CEO Daniel Putsche will provide hands-on insights into the behavioural and quantitative approach of uncovering the true purchase intent from a target audience, sourced via social networks onto landing pages for any kind of strategic consumer product decision.

The presentation [30min] will cover:

Overview of the approach
How/where to integrate this kind of research into existing processes
Case-Study for the Hansgrohe product
Questions

If you are working in innovation (from junior to senior level), consumer insights, or product management, this session will make you rethink how you are approaching decision-making.

Free Webinar: Hansgrohe's Case Study on Revealing Consumers' True Purchase Intent for New Products

Join us for free on Nov 29th, 2 pm CET