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Watch this short video to learn how Horizon helps you make the right product decisions with robust purchase intent data from real consumers, pre market.
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Innovation Validation: The Complete Guide
Learn how to prove consumer desirability and willingness to buy from real-world behavioural data, pre-market.
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Get your PDF: The Complete Guide to Innovation Validation
You will learn:
What is validation?
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How can you validate innovation?
Which validation methods should you choose?
What validation tools are there waiting for you to be applied (glossary)?
Leading companies and brands already rely on Horizon to use consumer actions to predict the market success of their product decisions